If you’re not creating products this way… you’re losing money

If you’re not creating products this way… you’re losing money February 20, 2007

Posted by Brett McFall in : General , trackback

One of the biggest questions Tom and I get is … “What can we sell on the internet?”

The product is always a major issue, true? You want a product that is a hot-seller and that first-time round doesn’t take TOO much of your time, yeah?

I can tell you that once you DO get yourself a hot-selling product, it truly is a life-changing thing. You could live off the profits of that product for many years to come. Yet you’ve only done the work ONCE.

That’s why knowing how to create products is so valuable.

Well Shaune Clarke from Canada has found a great way to do this. In fact, follow his advice and you could have your own money-magnet in as little as an hour.

Take 15 minutes out right now and listen to the gold that Shaune gives you in this interview:

Shaune Clarke at World Internet Summit

Would you like Shaune to help you in person?

Then if you haven’t done so already, secure your spot quickly at World Internet Summit AUSTRALIA – March 8-11, 2007 (or grab the Home Study DVDs). You can meet Shaune and get some advice on how to achieve the success you want.

CLICK HERE to discover how.

Enjoy and profit
Brett McFall and Tom Hua

Comments»

1. Jonathan Gunson - February 20, 2007

Shaune …

This is fantastic stuff.

The provocative interview that becomes a product!

Let me at it .. although maybe first I need our course Shaune. But … one question: Why would a famed guru allow a lower rank Internet Marketer to interview them, and then also go and SELL the interview? Even if they do flatter them by saying “I am a professional interviewer.”

Is it a JV? Why would they agree otherwise?

Once the interview technique is learned, is this not the next big hurdle to jump over?

Jonathan

2. Andrew Cavanagh - February 20, 2007

Anyone who can get mild mannered copywriter Brian Keith Voiles to “rant” knows something about interviewing.

I’ve been interviewed by a stack of radio stations and I can tell you that most will never do enough homework to get anything unusual out of a professional.

Which means if you do your homework and you learn some of the advanced skills Shaune is talking about then you can uncover all sorts of gems when you interview people.

Kindest regards,
Andrew Cavanagh

3. Shaune Clarke - February 20, 2007

Thanks Andrew,

To me, what’s even more important than doing the homework, is the “Emotional Bank Account.”

When you get the Emotional Bank Account, up to a level 5 or 6, that’s when you can ask a tougher question and “evoke the rant.” : )

That’s what happened with Brian. You may remember that in the interview he actually pauses before he says…

“Okay, you’re really going to get something out of me now.”

That’s what you want.

You want the interviewee to want to help you. You want them willingly “give you something.”

Understanding how to get someone to that point and then knowing how to leverage that emotion is extremely powerful.

Great material will literally pour out!

It is a strategic process, but one that anyone can learn. I really will “lay it out” at the World Internet Summit.

Shaune

Hi Jonathan,

For sure, a JV is one answer but here’s their hidden “reason why.”

All experts know the power of exposure — the power of sharing a piece of themselves as a sample of who they are and what they do.

This is particularly true if the expert happens to be in promotion mode. They have something they want to spread the word about and an interview with you helps them to accomplish their goal.

No question about it. They are always ready for free exposure.

Simply put…

You are able to offer a piece of their knowledge, a provocative comment and or something “revealing.” In exchange for that, they get introduced to a new audience of people.

That’s win-win!

Great question.

Thanks,

Shaune

4. Kevin Gianni - February 20, 2007

I’ve been using interviews for a while now.

It’s a fantastic way to leverage the knowledge of the experts and then get it to a huge number of people.

When you start doing them, the opportunity does come… and to answer your question Jonathan, I’d certainly be willing to allow that type of deal and leverage the exposure to more people and let someone else make a few bucks any day.